Tuesday, April 12, 2011

Makers of Jitterbug introduce the Jagerbug

What: From the makers of the Jitterbug come the Jagerbug. The Jitterbug that was a simplistic version of the cell phone for the elderly now unveils the Jagerbug. The Jagerbug still contains the simplistic design of the Jitterbug with a color pallet and LED lighting that are aimed at the "Twenty-Something" Audience.

What: The Jagerbug has been precisely engineered for those who like to have a party and consume alcoholic beverages in levels surpassing moderation. The phone is a simplistic version of a phone that will completely eliminate inebriated dialing most popularly known as "Drunk dialing."


How: The Jagerbug will have a default setting that will automatically call a person from a restricted number. The restricted default option is a fail safe method in the event the user of the phone is able to place a call. The recipient of the call will not know who is calling, and will have to decipher what ever inebriated message is left. The Jagerbug will also have be very affordable so that will eliminate the burden caused by having stolen or loosing or the expensive everyday smart phone.

Why: The phone is aimed at the twenty something target audience who would like to have a good time and also have a carefree time.

3 comments:

  1. I LOVE the idea!!!! Its so true! I purposely leave my phone in my car at parties to avoid losing it somewhere. Who wants to replace their android phone? Plus that name Jagerphone. Go deer blood!!!! ((ingredient formerly found in Jager)) The description sounds very professional, very cool.

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  2. What a fun twist on this product. I'm just a little confused on the restricted number concept... does the Jagerbug not allow the inebriated owner to call out at all or just numbers that are not programmed into it? I look forward to seeing the whole design campaign that you develop, with such a fun yet practical idea the sky is the limit to what you can do.

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  3. This concept is really funny! I like it. The cost factor is important and will definitely grab your demographic eye. How about adding a blow feature that checks your b.a.c. and if it is over 0.08% it blows up in your face! just kidding. But adding that feature sounds like a really cool idea. I'm looking forward to the finished result. I think color variations are important too, wanna target male and female drinkers.

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