This is a "Hanko" watch from the website tokyoflash.com. This watches are becoming increasingly popular and as of now the only way that we can get these watches is through the internet. They are pioneering the way we tell time. Each one comes with a specific set of instructions on how to tell time with its unique design. What I would like to do is to take their promotions and cater it to the U.S. Obviously this design is unique enough in itself that there is no need for me to redesign the product. Just reposition the market.
Tuesday, May 17, 2011
This is a "Hanko" watch from the website tokyoflash.com. This watches are becoming increasingly popular and as of now the only way that we can get these watches is through the internet. They are pioneering the way we tell time. Each one comes with a specific set of instructions on how to tell time with its unique design. What I would like to do is to take their promotions and cater it to the U.S. Obviously this design is unique enough in itself that there is no need for me to redesign the product. Just reposition the market.
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What is the product supposed to do? Tell time? Have you figured out how to read it?
ReplyDeleteI like that you're using this as your promotion, because I have seen the watches before and they actually tell time in a unique way, but why did you select this over any other product? essentially they have a web site for making purchases and have been around for a while. but what are the benefits,or actual advantages to re marketing a watch?
ReplyDeleteI'm actually very interested in how you'll achieve re-branding and how your promos will turn out.
these watches are interesting.. so im curious to see how you will market because they do look like a unique design already
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